Rainbow Foods

Shopping on line can be easy, simple and save you lots of money. It can also take a lot of your time, frustrate you, and result in unwanted purchases. Now the same can be said for regular high street shopping, but with the vast opportunity presented by the Internet it will pay you to spend a few minutes reading this and understanding how to better optimize your Rainbow Foods shopping experience:

1. Compare - without doubt the biggest advantage that the Rainbow Foods offers shoppers today is the ability to compare thousands of Rainbow Foods at a time. This is a great thing, but not necessarily all the time! Too much can be daunting at times so take advantage of the great comparison sites and where possible let them do the hard work for you.

2. Research - if it has been said it will be on the internet. Ignorance is no longer a justifiable reason for buying the wrong thing. Take the time to research in detail everything that you could possible want to know about

3. Testimonials - don't know anybody that has bought a Rainbow Foods? Wrong! If the Rainbow Foods is good the internet will let you know. Use the Internet as a friend and get testimonials before you buy.

4. Questions - Got a question about Rainbow Foods then search the Forums, FAQ's, Blogs etc. Don't be afraid to ask .....

5. Reputation - Never heard of the company selling Rainbow Foods? Don't worry, no reason why you should know every company in the world, but you know someone that does! Use the internet to find out what people are saying about Rainbow Foods and build up a picture of their reputation for sales, returns, customer service, delivery etc.

6. Returns - still worried that even after all of the above your Rainbow Foods wont be what you want? Check out the returns policy. There is so much competition now that someone, somewhere is bound to offer the terms that you are comfortable with.

7. Feedback - happy with your Rainbow Foods then let people know, after all you are depending on others people input in your buying decision, so why not give a little back.

8. Security - check for the yellow padlock on the Rainbow Foods site before you buy, and the s after http:/ /i.e. https:// = a secure site

9. Contact - got a question about Rainbow Foods, or want to leave a comment then check out the sites contact page. Reputable companies have them and respond.

10. Payment - ready to pay for your Rainbow Foods, then use your credit card or PayPal! Be aware of companies that don't accept them, there may be genuine reasons but given the huge amount of choice you have when buying online there is no reason at all not to buy via credit card or PayPal.

{{Infobox_Company | company_name = Roundy's Supermarkets| company_logo = ] | company_type = [Private company| company_slogan = | foundation = | industry = [Grocery store| location = [Milwaukee, Wisconsin| key_people = Robert A. Mariano, Chairman & CEO | num_employees = 22,000| industry = [Grocery| products = Bakery, dairy, deli, frozen foods, general grocery, meat, pharmacy, produce, seafood, snacks| revenue = [United States dollar 3.9 billion (2006)| homepage = http://www.roundys.com www.roundys.com -->

Roundy's Supermarkets (Roundy's) is a Milwaukee, Wisconsin, Wisconsin-based supermarket chain with 153 stores in Illinois, Minnesota, and Wisconsin. About Roundy's, Roundy's Supermarkets. Last accessed February 24, 2007. Supermarket News ranked Roundy's as number 33 in the 2007 "Top 75 North American Food Retailers" based on 2006 fiscal year estimated sales of $3.9 billion. 2007 Top 75 North American Food Retailers, Supermarket News, Last accessed February 24, 2007. Based on 2005 revenue, Roundy's is the eightieth-largest retailer in the United States. Top 100 Retailers: The Nation's Retail Power Players (PDF), Stores, July 2006.

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Roundy's operates under the names Rainbow Foods in the Minneapolis-St. Paul region (acquired in 2003), Copps Food Center in Wisconsin (acquired in 2001), and Pick 'n Save in Wisconsin and Illinois (founded 1975).

History The company was founded in 1872 in Milwaukee, Wisconsin as Smith, Roundy & Co. by William E. Smith, Judson Roundy and Sidney Hauxhurst. Over the years it has also operated as the Roundy, Peckham & Co. and Roundy, Peckham & Dexter Co.

Roundy's was also a major warehouse distributor to non-company supermarkets, including IGA (supermarkets), but it has moved out of the wholesale market to focus on retail.

Roundy's had revenues of over $4.77 billion in 2004. It dropped out of the Fortune 500 list in 2006.

The Pick 'n Save chain which was the backbone and propellant for growth and sale of the company in 2002 was the prodigy of two Kroger educated supermarketing genius'. Vincent R. Little and Michael D. McGee, the fathers of Pick 'n Save, came up through the ranks at The Kroger Company. Credit successor management for not allowing Little and McGees efforts to deteriorate completely before the company could be sold to the more competent management currently in place.

Roundy's saw rapid growth during the John Dickson years. Dickson became sick and handed the reins to Greald F. Lestina. On Lestina's watch the company built only one corporate store at the fairgounds in Oshkosh, Wisconsin over a period of 7 years. That store was then sold years later to a director, George Prescott, for approximately USD 2.1 million although the board of directors had been told the price was USD 3 million.

References

External links

Roundy's Supermarkets website
Roundy's official history

Roundy's Supermarkets website
Roundy's official history